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Boy Scouts of America

Boy Scouts of America Unify Online Giving Experience

The Boy Scouts of America (BSA) is one of the nation’s largest and most prominent values-based youth development organizations. The BSA provides a program for young people that builds character, trains them in the responsibilities of participating citizenship, and develops personal fitness.

For nearly a century, the BSA has helped build the future leaders of this country by combining educational activities and lifelong values with fun. The Boy Scouts of America believes — and, through nearly a century of experience, knows — that helping youth is a key to building a more conscientious, responsible, and productive society.


  • Provide more than 300 Boy Scouts Councils, each with vast differences in technical acumen, the ability to fundraise locally.
  • Alleviate the fear that the national organization will cannibalize donations meant for local councils.
  • Extend the BSA branding to a micro-community, creating synergy with all other Boy Scout web efforts.


  • The Blackbaud Sphere Enterprise system provides BSA with a web-based solution to easily create donation, memorial, and tribute forms while spreading the word to every council. A zip code look-up tool is used to drive individuals to the fundraising applications developed for each council.
  • The email tools in Sphere Enterprise enable the organization to send customized emails to members, donors, and constituents.
  • Using Sphere Enterprise Merchant Services, donations made to each council are paid directly to that council.


  • Increased Online Giving: Online giving increased by 52 percent in 2008, following an increase of 115 percent in 2007, and 78 percent in 2006.
  • Better Communication with Constituency: Almost 4.5 million emails have been sent to the constituency.
    Improved Search Engine Optimization: Google® search for “Donate to
  • Boy Scouts” ranks this Sphere site #1 — higher than the main BSA site.

Blackbaud (NASDAQ: BLKB) is the world’s leading cloud software company powering social good. Serving the entire social good community—nonprofits, foundations, corporations, education institutions, healthcare institutions and individual change agents—Blackbaud connects and empowers organizations to increase their impact through software, services, expertise, and data intelligence. The Blackbaud portfolio is tailored to the unique needs of vertical markets, with solutions for fundraising and CRM, marketing, advocacy, peer-to-peer fundraising, corporate social responsibility, school management, ticketing, grantmaking, financial management, payment processing, and analytics. Serving the industry for more than three decades, Blackbaud is headquartered in Charleston, South Carolina and has operations in the United States, Australia, Canada and the United Kingdom. For more information, visit

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